A new route to your next customer
Find new B2B customers
Tell Kite which customers you want to win. Kite identifies the right companies and decision-makers, works the outreach and follow-up, and introduces you to the ones who want to talk, so you can focus on winning their business.
Free to operate yourself. Paid plans put Kite to work.
The work between introduction and interest
Keep your next customers within reach
For founders, owners and sales teams selling products or services to other businesses.
Your next customer might need an introduction, a follow-up or an answer before they’re ready to take the next step. On a paid plan, Kite carries that work forward within the rules you set.
Reach businesses you can genuinely help
Define your market around what you sell and who you serve. Kite sources companies and relevant decision-makers, checks contact details and provides evidence for the match.
Keep the work moving after the first message
Set how you want Kite to approach people and follow up. Review replies alongside the original conversation, then decide how to respond to questions about your business and offer.
Take over with the context to sell
When someone wants to talk and meets your criteria, Kite introduces you with the contact, the conversation and the supporting evidence. See what prompted the interest and what still needs discussing before you take the next step.
The brief shapes the work
Give Kite a clear customer target
Start with:
Not sure of every detail? Kite can suggest who to approach from what you sell and the customers you want to win, and help you refine the rest.
- Your offerYour product or service and the need it addresses
- Your marketIndustries, locations and company sizes you serve
- Your buyerThe person involved in evaluating or buying
- ExclusionsExisting customers, competitors and other exclusions
- The next stepThe response or next step you want to work toward
In practice
Different businesses. A useful customer conversation.
A software founder might want to meet operations leaders dealing with a slow reporting workflow. A useful conversation explores the current process, who owns it and whether the problem is worth addressing.
An IT provider might pursue growing businesses that need support across more locations. An agency might seek marketing leaders preparing a new launch. Each business needs its own relevant people, delivery scope and reason to talk.
Start from the business goal and define what makes an Introduction useful. Kite introduces you when someone is willing to talk and meets your required criteria. Review the person, context and conversation, then agree the next commercial step.
Your platform. Your choice.
Choose how you want to work
Run it yourself.
Free gives you the platform to build markets, run campaigns and manage replies yourself.
Put Kite to work.
On any paid plan, Kite can find prospects, verify contacts, send outreach and follow up within your settings and monthly Reach, then introduce you to the people who want to talk.
What to expect
An introduction gives you a chance to discuss what the business needs and how your offer could help. Confirm scope, timing and budget in that conversation, then agree the next step. Winning the customer depends on your offer, market and sales process.
Review each introduction against your requirements, with their replies and any unanswered questions in view.
Give your next sale a place to start
Put your next customer market to work
Define who you want to reach and start building toward your next sale.